I have a friend who is Wetherhold. I've pretty much been his only constant friend for the last decade or so, on account of he's such a total cock. I put up with him because he's the only person on the planet who smirks when I make a joke turning on, say, the Napoleonic general who got voted king of Sweden on the basis of some good press and Napoleon being too sensible to believe it was actually happening.

Apparently it takes more than a 5% decrease in jerkitude to win the pretty, vivacious, good-hearted woman. He's dialed it down by at least 7% or so more than once in an attempt to woo the fair damosels, and they've always eluded him.